Privacy Policy

Unless otherwise specified below, providing your personal data is neither legally nor contractually required, nor necessary for concluding a contract. You are not obliged to provide the data, and failure to do so will have no consequences, unless otherwise stated in the subsequent processing operations.

"Personal data" refers to any information relating to an identified or identifiable natural person.

Server Log Files

You can visit our websites without providing any personal information.

Whenever you access our website, usage data is transmitted to us or our web hoster / IT service provider by your internet browser and stored in log files (server log files). This data includes, for example, the name of the accessed page, date and time of access, IP address, amount of data transferred, and the requesting provider. Processing is based on Art. 6 (1) lit. f GDPR due to our legitimate interest in ensuring the smooth operation of our website and improving our services.

Contact Newsletter Collection and Processing When Using the Contact Form When using the contact form, we only collect your personal data (name, email address, message text) to the extent provided by you. The data processing serves the purpose of contacting you. By submitting your message, you consent to the processing of the transmitted data. Processing is based on Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing based on consent before its withdrawal. We use your email address only to process your request. Your data will be deleted thereafter, unless you have consented to further processing and use.

Use of Email Address for Sending Newsletters We use your email address, independent of the contract processing, exclusively for our own advertising purposes to send newsletters, if you have expressly consented. Processing is based on Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. You can unsubscribe from the newsletter at any time using the link provided in the newsletter or by notifying us. Your email address will then be removed from the distribution list.

Your data will be forwarded to an email marketing service provider as part of contract processing. It will not be passed on to other third parties. Newsletters are sent using "Mailerlite," a newsletter distribution platform of the EU provider 38 Mount Street Upper, Dublin 2, D02 PR89 Ireland.

You can view Mailerlite's privacy policy here: https://www.mailerlite.com/legal/privacy-policy

Conclusion of a Data Processing Agreement

We have concluded a "Data Processing Agreement" with Mailerlite, in which we obligate Mailerlite to protect the data of our customers and not to disclose it to third parties.

Double Opt-In and Logging

Subscription to our newsletter is based on a double opt-in procedure. This means that after registration, you will receive an email asking you to confirm your registration. This confirmation is necessary to prevent others from signing you up with someone else's email address.

Newsletter subscriptions are logged to verify compliance with legal requirements. This includes storing the registration and confirmation times as well as the IP address. Changes to your data stored with ConvertKit are also logged.

Use of Email Address for Direct Advertising We use your email address, which we obtained in the course of selling goods or services, for the electronic transmission of advertising for our own goods or services similar to those you have already purchased from us, unless you have objected to such use. Providing the email address is necessary for concluding the contract. Failure to provide it means no contract can be concluded. Processing is based on Art. 6 (1) lit. f GDPR from our legitimate interest in direct advertising. You can object to the use of your email address for this purpose at any time by notifying us. Contact details for exercising your objection can be found in the imprint. You can also use the designated link in the promotional email. There are no other costs apart from the transmission costs according to the basic tariffs.

Cookies

Our website uses cookies. Cookies are small text files that are stored on a user's internet browser or by the internet browser on the user's computer system. When a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string that allows the browser to be uniquely identified when the website is revisited.

Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before cookies are set and decide on an individual basis whether to accept them, prevent the storage of cookies and the transmission of the data they contain. Already stored cookies can be deleted at any time. However, please note that if you do this, you may not be able to use all the features of this website to their full extent.

You can find out how to manage cookies in the most important browsers using the links below (including how to disable them):

Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences Safari: https://support.apple.com/en-us/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Technically Necessary Cookies

Unless otherwise stated in the privacy policy below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, effective, and secure. Furthermore, cookies allow our systems to recognize your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. It is necessary for these functions that the browser is recognized even after a page change.

Processing is based on Art. 6 (1) lit. f GDPR from our legitimate interest in ensuring the optimal functionality of the website as well as a user-friendly and effective design of our offer.

For reasons arising from your particular situation, you have the right to object at any time to these processing operations concerning your personal data based on Art. 6 (1) lit. f GDPR.

Analysis Advertising

Use of Google Analytics We use the Google Analytics web analytics service on our website, provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is the Google affiliate responsible for processing your data and compliance with applicable data protection laws. The data processing serves the purpose of analyzing this website and its visitors, as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website usage and internet usage. This may include, but is not limited to, the following information: IP address, date and time of page view, click path, information about the browser you are using and the device (device), pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.

Google Analytics uses technologies such as cookies, web storage in the browser, and pixels to enable an analysis of your use of the website. The information generated by these cookies about your use of this website is usually transferred to a Google server in the USA and stored there. IP anonymization is enabled on this website. As a result, your IP address will be shortened by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before being transmitted to the USA, only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The data processing, especially the setting of cookies, is based on Art. 6 (1) lit. f GDPR from our legitimate interest in demand-oriented and targeted design of the website. For reasons arising from your particular situation, you have the right to object at any time to these processing operations concerning your personal data based on Art. 6 (1) lit. f GDPR.

You can prevent Google Analytics from collecting and processing your data related to your use of the website (including your IP address) by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en To prevent data collection and storage across devices by Google Analytics, you can set an opt-out cookie. Opt-out cookies prevent future collection of your data when you visit this website. You must implement the opt-out on all systems and devices used for this to be comprehensive. If you delete the opt-out cookie, requests will be transmitted to Google again. Clicking here will set the opt-out cookie: Disable Google Analytics. For more information on terms of use and data protection, please visit https://www.google.com/analytics/terms/us.html or https://policies.google.com/privacy?hl=en&gl=de

Use of Google Ads Conversion Tracking We use the online advertising program "Google Ads" on our website and within this framework, conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is the Google affiliate responsible for processing your data and compliance with applicable data protection laws. If you click